The main objective for using this social media campaign is to maximize the educational reach of a county Young Farmers & Ranchers (YF&R) program while creating a conversational platform through social media which promotes local Florida commodities while they are in season. County YF&R programs are encouraged to use the hashtags provided. For seasonal agricultural products, this toolkit provides a method for users to highlight Florida products in season throughout the year.
Download the #NowInSeason toolkit here.
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